Friday, March 26, 2010

The Packing Challenge

It is really neat to be able to offer goods online for sale around the world. One challenge in managing to do this well is to get the goods out in good time, nicely presented, and cushioned so the item arrives looking like it did when photographed. AND at a reasonable cost to the buyer too.

Recently in an Etsy Treasury Team forum, team members have been discussing packaging/shipping challenges and sharing how goods are packaged. It always helps to see photos, so I decided to show my wrapping method for Fascinators and some berets here.

The Clori Rose Fascinators with the Dior Rose center and wispy petals needs special care to keep the center fluffy and the petals unwrinkled.

For sure, this must go into a cardboard box with enough depth to protect the fluffy center and enough width and length to allow the petals to lay out fully.
3.  Clip Fascinator to the Ribbon
To keep the single layer pointed petals from crumpling through contact with the edges of the shipping box. The fascinator hair clip is clipped to a wide ribbon strap on a single layer of cardboard, which has been covered with acid free tissue paper. (click here for more detail)

Next a protective tissue wreath to cushion the fluffy center.
4. Protective Wreath of TissueA ring of rolled tissue sits on top of the leaves. The outer edges are lightly taped to the base board to keep the wreath from shifting. The tissue ring is as tall as the fascinator height.

Wrap it all over in a acid free tissue.
5. The whole thing is covered with a large acid free Tissue
The tissue wrap makes it look nicer and gives just a wee bit more support for holding the tissue ring and fascinator in place during shipping.

A Certificate of Authencity goes out with each fascinator and large hat.
6. Certificate of Authencity
This is slipped into a clear plastic sleeve. The certificate contains much of the information from the listing description, plus a few tips on hat care. For people who love hats and have many of them it is nice to have photos of each hat to tape on the outside of a hat storage box so the new owner knows what is in the box.

All is sealed in a clear plastic bag with The Certificate of Authencity and a Packing slip with hand written thank you note placed under the cardboard base with the addresses showing. Just a bit of additional protection against moisture or damage to the shipping box.
8.  Pop it into a mailing box, label and take to Post Office
Slipped into an addressed box, cushioned so there is no sliding about..... and off to the Post office she goes.

The berets with raised trim - wool flowers, feathers, etc. Are packaged in a similar fashion with a tissue wreath protecting the fluffy embellishment.

Questions, comments, suggestions for improvement welcome.



Midnightcoiler said...

What great care you take to make sure your hats are received perfectly!

Captain Dumbass said...

That hat wouldn't work on me, and not just because I shave my head.

Pamela Zimmerman said...

Your customers must be very satisfied with their purchases, seeing how exquisitely they are packaged, and of course how carefully they are crafted. I am very impressed with your little tutorials, Jane, thanks so much for sharing them with us!

MaryAnn said...


Love the post on your steps for shipping your creations. Just love the detail in the photos!

niftyknits said...

Wonderful, Jane. I've just started to include a certificate of authenticity myself. What a good idea to include photos so that buyers can easily identify each hat from their wardrobe full of hatboxes. I shall go and look at your flickr pics, and might even produce a similar blog post myself. Thank you!

Glorious Hats said...

Aww Cap'n -- sticky putty would work fine to keep it in place. However I do "see" you in a black special forces type beret with felt renditions of some of your amazing Grilled Cheese sandwich shapes in the "badge" area. :D

Glorious Hats said...

Midnight, Pamela, MaryAnn and Nifty,
Thanks so much for your kind words. It takes much time and skill to create the hats - even the seemingly simple ones. So packaging for safety and good delivery is important to me. I'd like to make the packaging much prettier too-- but have not figured out how to do that economically for me and for the buyer.

TheJoyofColor said...

Fantastic post very helpful. i like
the "sent" around the hat looks lovely and aslo protect,
Thanks for sharing with us

Jaci said...

Jane, thank you for the sneak peek into your shipping procedures. Your care in wrapping your buyers' purchases I'm sure just shows a tip of the iceberg for your concern that they receive an excellent product :)

Vintage Frocks Of Fancy said...

Thank you so much for all this wisdom!! Your photos and description on the packing challenge are invaluable! Thanks again! :D

Glorious Hats said...

TheJoyofColor, Jaci and Vintage Frocks of Fancy, thanks so much for such very kind words.

Cristina - madhatter wannabe said...

Your customers must be really happy when they receive such beautiful creations wrapped up with so much love.
It's funny that I also add an information sheet with wearing and care tips and it looks a lot like yours!! Great minds think alike!! ;-)

Glorious Hats said...

Oh Cristina, You are so kind. And it is so awesome how we handle the information sheet so alike. Rather confirming, you have me feeling really confident that this is the right way to go with it.

wynzia said...

Thanks for sharing your packaging techniques, Ms. Jane. Your work is lovely!

Glorious Hats said...

Wynzia, You are so welcome and thank YOU for visiting and taking time to leave me such nice words. Jane

Sara said...

What a helpful post. You obviously care about your customers as much as your creations. I'm sure they're extremely pleased with the arrival of such a well-packaged work of art. Good work!